5 Tips to Create Your Shopify Store
Shopify is a huge e-commerce platform used for creating online and offline stores. Just like the bloggers use WordPress, the store owners use Shopify. The platform allows you to sell your products online through your website or offline with Shopify POS.
It is a vast website builder that comes with features for both e-commerce experts and beginners. If you are interested in creating a Shopify store, get in touch with a Shopify agency UK.
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What is Shopify?
With the development of the e-commerce platform, it has never been easy to create a website to sell goods and services. If you are planning to go for an online international business, Shopify would be the perfect option. It is one of the most preferred choices for e-commerce businesses.
It allows you to design websites for shopping, integrates with social networking, shopping cart and payment features, order processing, all done under Shopify. With the user-friendly interface of Shopify and professional design, it attracts a large number of users every year.
How Does Your Shopify Work?
Shopify allows you to manage and grow your business online. You have to begin with creating and customizing your online store. It offers you a free 90 days trial and has several inbuilt templates that you can use on your site. The shop owners can also customize the text, font, importance of a logo, images, videos to your site complimenting the brand’s look.
The other thing you need to do is manage the products in your online store, the inventory, product images, update the prices of the products, and test the website before you launch it for the public to see it is working on both the laptop and mobile phones.
5 Tips to Create Your Shopify Store
Shopify does manage a lot of things for you. But there are still several things you need to know and keep in mind before you buy a particular plan. These tips will help you run your store with 100% efficiency. Let us have a look at them: –
Keep the Mobile Phones in Mind While You Design a website
Shopify is a user-friendly and easy-to-use website design tool. All you need to do is drag and drop the elements and create a URL structure. But what people forget is to create a mobile version or a mobile-friendly version of the website. You can lose about 80% of the traffic if your website does not work or load properly on the user’s device.
Shopify will generally take care of the things to make your website look good on the mobile phone. But you must recheck the website from your side too. Some of the best practices are: –
- Bigger CTA buttons
- Make the header fixed
- Minimize the number of popups
Stick With Shopify Hosting
Web hosting is very powerful, and one must not underestimate it. It is largely responsible for the website speed. Customers will leave your website if it takes more than ten seconds to load. Even if you invest in Shopify Lite to boost the working of your website, it is always better to switch to Shopify hosting.
It is super-fast and has a CDN. CDN is the Content Distribution Network, a network of servers all around the world. It ensures that all the customers from various parts of the world have the same loading speed.
Make the Most Out of Plugins
Shopify has a lot of plugins. There is no other platform that offers the same amount of customization as Shopify. That is why you must make out of it. The first thing you need to do is get yourself a HubSpot Shopify plugin. You can use the plugin to send customizable plugins ten minutes right after the customer leaves the shopping cart. It allows your customer to get back without lifting a finger.
Another plugin that you can use is the social login. The One-Click Social Login or the Oxi Social Login is one of the best ones at the Shopify store. Social login is a simple feature that does not cost a lot but is crucial for running your business.
It gives the facility of seamless authentication. Whenever a customer is asked to fill in multiple details to make a purchase, there are chances that he may abandon the cart. But this plugin allows the users to proceed with just a single click.
Product Review is another significant plugin that you must have in your collection. It allows the users to leave reviews on your website that is very important for your store. Connect with a Shopify agency, UK, for guidance on the Shopify plugins to make the most out of them.
Do Not Forget About Photography
Shopify comes with multiple functions and does several things for you but, it can not do everything. One of those things is photography. If your website does not have good quality and relevant images, you might go nowhere, even if it is well built. Business niches like jewellery, clothes, fashion, accessories, etc., are completely dependant on photography.
Try investing in good quality photos that creatively describe your product. A website built with the perfect pictures will significantly convert a lot of people. To save time on bulk processing, make sure to contact product retouching services that will help you fine-tune your photos within a set deadline.
Learn SEO Fundamentals
It takes time to get a hold of content marketing, link building, and similar things. But spending a few hours to learn its basics would surely be worthy. Shopify offers you several instruments for various purposes. All you need to do is use them the right way to your advantage. Here’s what you can do: –
- Use unique titles and add meta tags to every page of your website
- Use relevant keywords for the corresponding pages
- Optimize the images for website speed
- Build and submit a sitemap
It is better to start doing on-site SEO. Otherwise, you may end up with a website that needs hours to operate and be Google-friendly before you launch it for the public and promote it.
These tips can be beneficial for you in starting with a Shopify store. The online Shopify stores give you the freedom to provide complete customer satisfaction and positive reviews from the customers. If you are planning to create an online Shopify store and need expertise, contact a Shopify agency, UK.